A little about ourselves
We are extremely excited to announce that we have successfully secured a new plot of land in Acacia Ridge, QLD. We are now in the process of building a custom warehouse that will have 8 times the warehouse space than we currently have! We can't wait to move in :)
Out with the Old and in with the NEW!
We said goodbye to our original Blackbutt saw the anticipated introduction of our new Coastal Blackbutt! We took on-board some of the feedback we were hearing from our customers and gave our blackbutt a BIG facelift. Coastal Blackbutt sees a creamier, smoother pattern and looks much modern and up-to-date. Coastal Blackbutt is now available in Elsa, Elsa + and Elsa XL. We absolutely love it and we hope you do too!
We are adding TWO brand new colours to both the PLUS and XL ranges.
Savannah Oak, now the second lightest colour in the range behind Italian Grey Oak. Savannah Oak has a simplistic patter, with long flowy lines and beautiful soft tones.
Natural Oak, 'What's in a name?'
Natural Oak is a beautiful...natural mid brown tone. For those after that authentic wood look, with all the bells and whistles.
Elsa Herringbone has arrived in our 2 most popular colours!
All new Elsa + and Elsa+ XL ranges are now in stores!
Our Elsa range has had some new additions and been streamlined, our new range is in stores now.
Elsa + and Elsa+ XL are rolling into shops and stock!
8 colours in both ranges, so you can decide which size - standard or XL planks for your project!
How the world has changed!
Despite the turmoil going on we have been busy! Our factory has built the biggest known heat test room in the world. This has given us great insight to stability. So we are improving our Hercules core, products will arrive in September so watch this space.
We have chosen some new colours for both Elsa Plus and Elsa XL, again due in September 2020.
We have been working behind the scenes for the last 6 months transfering all 3 Elsa ranges to our Star Coating(r) surface planks.
Please click the You tube link below to watch our video:
We have been busy behind the scenes, we selected 3 new Elsa+ XL colours in March while at the factory and now they are here! See our XL page for the 2 new planks - Spotted Gum and Blackbutt!
Happy New year to all!
To Launch 2019 we have extended our ranges, Elsa gets 5 new stunning colours to round the range to 20 options.
Elsa+ gets 2 new colours.
Both ranges are now in stock and ready for immediate dispatch!
Wow time fly's! The year is closing in fast! The 'silly season' will be here very soon, so please consider ordering ahead if you need your product by year end, we always try our best to stock up but sometimes we do run out... if only we had a crystal ball.
2018 has started with a bang! Unfortunately we have been caught out with demand on some items, especially the XL... new stock arrive in May, so please consider if your wanting your floor soon, get to your retailer and pre-order to avoid disappointment, Sorry!
Finally we received our XL range! Yay! And it's worth the wait, very impressive long boards with great detail and variation, check out our product page and get one of the hottest colours this year.
We have been waiting patiently for our Sound Test results for ELSA XL ranges. This is important for multi-storey buildings and apartments. We tested our product "loose laid" on a 150mm concrete floor and the room underneath was without a ceiling. This is important as some companies test on thick concrete, glue the product down and have insulating ceilings beneath (We didn't) - Our results - Ln-W + C1 = 59db.
For reference BCA/NCC standards for new dwellings is 62db or below, we passed with flying colours!
Another truck load of pallets has arrived for fresh orders, however the pallets are not new, their recycled! Most good quality pallets never get used more than once, we try our best to source used pallets to be used again, just another little way we try and do our bit for the environment.
We are pleased to announce 4 more colours to be added to our ELSA+ range, bringing the range to 9colours! Please see the ELSA+ product page for all the latest 2017 designs.
We've been busy in our factory choosing the latest 2017 designs for some new colours due soon. We have picked extra long print designs for our new planks to reduce repetition, just another small thing that makes a big difference!
Welcome to the Elsa family for 2 new colours -
Jetty Oak - Wow - totally unique - you must check it out!!!
Moonlit Oak - expanding our in-registered range - Quality counts!
We are very excited to announce the launch of ELSA+
ELSA+ is the same as the tried and trusted ELSA, same plank size, same plank finishes - only thicker and more comfortable under foot.
Chameleon Flooring is a proud and exclusive distributor of the ELSA brand of luxury vinyl planks. We have been supplying ELSA since 2012 to retailers, designers and builders for use in homes, offices and other commercial applications. Our philosophy is to never stand still, never settle for average and always look for the latest styles that suits the Australian way.